Question 1

How is The Promo Gap different from a Virtual Assistant (VA)?

Accepted Answer

Virtual assistants are great for administrative and task-based support. The Promo Gap is designed specifically for the promotional products industry, where timing, client relationships, and supplier coordination all play a big role. Instead of supporting tasks, we step in as an extension of you — handling client communication, supplier conversations, presentations, and time-sensitive needs so things keep moving without interruption. It's less about delegation and more about continuity.

Question 2

Who exactly is The Promo Gap for?

Accepted Answer

The Promo Gap is a short-term coverage service for promotional product distributors, suppliers, and reps. It serves promotional products distributors who need client-facing coverage while away, and suppliers and vendor reps who need distributor-facing support during absences.

Question 3

How is my client information protected?

Accepted Answer

A mutual NDA is signed before any engagement begins — either yours or ours, whichever you prefer. We work within your existing systems using secure logins and access controls, with strict confidentiality at all times. Your clients experience seamless service, without any disruption or awareness that support has been added.

Question 4

Can you help with short-notice or emergency coverage?

Accepted Answer

Yes. Coverage can be arranged for unexpected situations including illness, family emergencies, or urgent personal matters. While standard coverage is a minimum of one week, shorter-term or urgent requests may be possible based on availability, with adjusted rates depending on timing.

Question 5

What platforms does Tracy use?

Accepted Answer

Tracy is proficient in SAGE, Facilis, and modern AI tools for building visuals quickly and professionally. The Promo Gap is platform-agnostic and can work within your existing systems.

Question 6

What does the first-time rate mean?

Accepted Answer

First-time clients receive a discounted introductory rate on their first engagement. Light Coverage is $800/week (standard $900), Vacation Coverage is $1,500/week (standard $1,800), and Extended Two Weeks is $2,900 (standard $3,200). After the first engagement, standard rates apply.

Question 7

How flexible are the hours each day?

Accepted Answer

Hours are totaled weekly with flexible day-to-day distribution. Some days may require more time, some less. Overage beyond included hours is billed at $125 per hour in 15-minute increments.

Resources for promo professionals.